Website Questionnaire

In an effort to better understand the marketing, messaging, and branding needs of your business, we have created the following HVAC Promotions website questionnaire. Some of the questions will have a direct bearing on the particular project and some are more general in nature.

We ask that you take some time and provide us with as much information as possible.
We highly recommend that your website quickly and efficiently provide visitors with the following information: who you are, what you do, who you do it for and where you do it.

If you think of anything we have not specifically asked about, please bring it to our attention. Thank you for the opportunity to work with you on your HVAC web site project!

Let's Get Started!

Company Name:*
Your Name:*
Address:*
City:*
State:*
Zip Code:*
Office Phone:*
Cell Phone:
Email:*
Website Address:
If you have spoken with someone at our company, please select their name:
1. Company Services
2. Business Mix %
Residential	%
Commercial	%
Industrial	%
3. Your Target Audience
Consumers:
Age Range	18-24 25-34 35-44 45-54 55-64 65+
Gender	Male Female Both
Annual Income	under 40K 40K-59K 60K-79K 80K-99K 100K-149K 150K-199K 200K-299K 300K-449K 500+
Home Value	under 100K 100K-159K 160K-199K 200K-249K 250-299K 300K-399K 400K-499K 500K-999K million+
Other Target Descriptions
Businesses:
Industries /Types:
Employee Size:	1-10 11-25 26-50 51-100 250-500 500+
Revenue Size:	under 100K 100K-499K 500-999K 1M-3M 4M-10M 10M+
4. Service Area (Specific Cities/Towns, Counties, States, Countries)
5. Visual Branding What information, look, feel and emotions do you want to convey to the user immediately upon viewing your site?
6. Company Logo
Use Existing Logo Update Existing Logo Need New Logo
7. Marketing Materials: Do you have any marketing materials - postcards, brochures, flyers that we can reference for visuals or copy?
Yes No
8. Search Keywords or Phrases
9. What do you like best about your existing website? (If Applicable)
10. What do you like least about your existing website? (If Applicable)
11. Who are your main competitors? Website addresses?
Company Name	Web Address
12. List some websites that you like and indicate what specifically you like about them, i.e. colors, design, layout, navigation, pictures, etc.
Web Address	What you like?
13. What pages would you like to include in your website?
Home Page Contact Form About Us Testimonials Services Photo Gallery Blog
Other: (Please List)
14. Would you like a CMS (Content Management System) to make changes yourself?
Yes No
15. Website Photography/Illustrations:
Providing Images Use Stock Images (FREE) Both
16. Website Copy:
Providing Copy Providing Copy - Need Editing & Proofing Need Copy Help
17. Do you want your website to have flash (video motion) special effects? Please describe (type, where on the website, duration, etc.)
18. Will you require customers or prospects to make any payments on-line? Please describe.
Yes No
19. Would you like Social Media integrated into your website/blog?
Yes No
20. Are you interested in our monthly Social Media Managment Services?
Yes No
21. Are you interested in monthly SEO (Search Engine Optimization) to maximize your website exposure?
Yes No
22. Are you interested in monthly SEM (Search Engine Marketing) to to increase traffic & leads through Google, Bing and Yahoo?
Yes No
23. Check the box that best fits your expectations and budget range for this project?
Below $1000   $1,000 to $3,000   $3,000 to $5,000   $5,000 to $7,000   $7,000 to $10,000   $10,000 to $20,000   $20,000 to $50,000   $50,000 to $100,000
24. When would you like your website completed?